The Creative Coast | Cultivating the Innovation Economy in Coastal Georgia.

Lunchtime Topic with Victoria Baylor: The Art of Creating a Magnetic Brand

Did you know that the greatest asset you have in business is YOU! Acquiring clients, opportunities, and increased income shouldn’t be a major struggle when you’ve tapped into Your Personal Brand Brilliance. In this session, we will uncover 3 strategies on how to use your personal brand more effectively to attract the visibility, clients, and revenue you desire. Watch to learn how to create a magnetic brand and easily attract your ideal clients.

Lunchtime Topic with Yvonne Jouffrault: Mapping the Customer Journey

Join Yvonne Jouffrault, Founder and Product Marketing Guru to learn how to grow your business and improve retention by mapping every interaction with your customer from the time they first hear about your product or service through their conversion to becoming a paying customer and engaging with your product and team. Mapping the customer journey opens up opportunities for better marketing, operations and overall customer success which improves customer retention and creates more referrals through word of mouth. Learn more at: https://thecreativecoast.org/.

Lunchtime Topic: Savannah’s Entrepreneurial Ecosystem Today & Its Vision

Are you familiar with Savannah's startup scene? Even more important, do you know where it's headed? You might be surprised. Presented by Jen Bonnett of SEDA & The Creative Coast About Jen Bonnett: Jennifer Bonnett is a recovering entrepreneur turned entrepreneurial ecosystem builder focused on helping entrepreneurs launch, grow and scale technology businesses in the Savannah, Georgia region. Jennifer serves technology entrepreneurs through her role as Director of the Creative Coast and Vice President of Innovation/Entrepreneurship for the Savannah Economic Development Agency (SEDA). Prior to these roles, Jennifer was Director/General Manager of the Advanced Technology Development Center (ATDC), Georgia’s Technology Incubator, a “top twelve incubators changing the world” according to Forbes Magazine. While at ATDC, Jennifer spearheaded the development of a recurring year round curriculum, statewide expansion, the “Accelerate” program and growing the number of physical incubatees from 19 to 90 companies. Jennifer has a passion for female technology entrepreneurs and is the founder of StartupChicks, a non-profit membership organization. StartupChicks is focused on connecting, educating and inspiring women and girls to become STEM focused entrepreneurs. Jennifer is a former technology entrepreneur with over 25 years experience in Information Technology and Software Development specializing in web and mobile technologies. Jennifer has held numerous CEO/CTO positions in bootstrapped, angel and venture-backed technology startups.

Luncthime Topic: The Craft of the Follow Up ft Jana DeVoe Biggins

Building authentic, lasting business relationships is a skill, and a lot of it lies in the follow-up. Nobody understands this more than hospitality specialist and sales marketer Jana-DeVoe Biggins. Jana DeVoe-Biggins has 20 years of proven experience in hospitality and sales marketing and possess a comprehensive background in hospitality management, logistics, sales coordination and human resources derived from domestic operations in Savannah, Georgia. She also has extensive knowledge in sales coordination, and staff development. Jana is the Sales and Marketing Director for Holiday Inn Historic in Savannah, Georgia and the CEO and founder of Oh So Social Tours, a heritage tour and travel company headquartered in Savannah, Ga. Learn more at https://www.thecreativecoast.org/.

The 4 Pillars of Creating Impactful Event Programming | Aysia Woods of Events by AW

The 4 Pillars of Creating Impactful Event Programming... Events during a pandemic have been interesting to say the least! Aysia Woods has been dominating the online event scene with her company Events by AW and successfully navigating this new normal. She's got strong tips for online events and in person events beyond the pandemic. One of the best ways to do this, especially in this digital age, is through events. By utilizing creative and strategic programming, events — whether virtual or not — you have the power to strengthen your business’ community and industry impact. About Aysia: Aysia Woods is the founder and principal of Events by AW, a corporate event consultancy. She is a creator by nature, entrepreneur by heart, and anthropologist by training. People have been the common thread of her seemingly disparate passions since childhood. Fast forward through organizing business conferences for 350+ attendees, working at publications and cultural institutions, and a solid dose of international adventure, Aysia developed a niche for thoughtfully connecting people and creating moments. In 2015, she founded Events by AW. Prior to full-time entrepreneurship, Aysia’s past professional experience includes positions at The Phillips Collection, Exhibits Development Group, Washington Life Magazine, and The George Washington University. She has a B.A. in Sociocultural Anthropology from The George Washington University in Washington, DC and is currently pursuing her M.A. from her alma mater in Entrepreneurship and Management Leadership. She currently lives in sunny Savannah, Georgia. Aysia frequently mentors and volunteers with GW Women in Business, which is affiliated with United Women in Business, enjoys participating in speaking engagements, and is developing other entrepreneurial pursuits related to hospitality, community-building, and lifestyle. Learn more at https://thecreativecoast.org/

Video Lunchtime Topic ft. Curtis Faircloth

Lunchtime Topic ft. Curtis Faircloth: Finding New Business When In-Person Sales Calls Are Not An Option Finding new business can be tough. However, finding new business in 2020 when the world has gone remote is an entirely new kind of tough! How do you reach new customers and clients when in-person visits and relationship building are limited? Join Curtis Faircloth, Co-founder and President of TACKL, as he shares the best ways to reach new clients remotely. About Curtis: Curtis is based in Savannah, GA. He is a serial entrepreneur and marketing professional focused on business development and sales consulting. His advertising and marketing background includes Radio, Print, and Digital. Curtis’s latest venture founded with 2 partners, Kellie Huff and Lauren Hetzel, is TACKL Health, a COVID-19 solutions and health testing company . In 5 months, the company has administered thousands of private COVID tests, and employed over 20 people in 5 states. TACKL provides COVID solutions and private testing for restaurants, hospitality, long-term care, schools, universities, manufactures, plus movie and entertainment industries. Post-COVID, the company will capitalize on the need for increased workplace health and wellness testing. 2020 revenue is on track to surpass the million mark before year end. After he relocated from North Carolina to Savannah, Curtis dedicated much of his time to community and business organizations. Officer and Board positions include: Leadership Savannah, Savannah Advertising Federation, Savannah Jaycees, Executive Association of Savannah, Savannah Convention and Visitors Bureau, SouthSide Optimist Club, Garden City Convention and Visitors Bureau, Savannah Chamber of Commerce Ambassador, Coastal Business and Education Alliance (CBETA), and Savannah Aviation Association. Learn more at https://thecreativecoast.org/

8 Tips To Help You Build Resiliency | Teia Acker-Moore

If you're planning to start a business and hire a team, you're more than likely going to hit a few bumps in the road. You'll need to be able to get back on the proverbial horse and try again. There's no doubt, running a startup requires resiliency. This Wednesday, February 24th, Teia Acker will lead a Lunchtime Topic on understanding the significance of being resilient in a world of uncertainty. Whether you run a business or not, anyone can benefit from this encouraging talk from Teia. Learn more at https://thecreativecoast.org/.

Data Drive UX | Blakely Scott of Wells Fargo

Wells Fargo User Experience (UX) Designer and SCAD - The University for Creative Careers Grad Blakely Scott is bringing her Creative Genius and Wisdom to our Lunchtime Topic tomorrow! Join for a presentation from Blakely on Data Driven UX. Learn more at https://thecreativecoast.com/home

Digital Marketing Ideas for Small Businesses ft. Michelle Peth of Beettan

Learn digital marketing ideas for small businesses from business expert Michelle Peth. Michelle Peth is the founder and CEO of Beettan. She took an in-person, service-based business and leveraged her digital marketing prowess to successfully start selling her products and certifications online. At this Lunchtime Topic, learn top digital marketing ideas for small businesses or startup including how to: -Leverage email marketing -Use digital marketing to target your audience -Offer supreme customer service online -Strategically run campaigns to see the results your company needs Learn more about Beettan: https://www.beettan.com/. About Michelle: Michelle works with a sense of urgency to get things done and mentor others along the way. She started Beettan, an organic sunless company, in 2014 after her younger sister experienced some scary skin cancer. After years of running a successful business, she decided to share her knowledge with other women, bringing Beettan Certification Program into reality in 2019. Michelle has mentored and shared her knowledge with 50+ women around the US, teaching the lessons she learned first-hand and putting them on a path to success. She enjoys spending time with her family and devotes her time to various civic organizations including the Human Society and Savannah Alzheimer’s Association Dancing with the Stars. Learn more about the Creative Coast: https://thecreativecoast.com/home.

Fashion Fit for the Office ft. MonaLisa Monroe

Whether you’re going into an office and meeting with clients in person or only taking virtual video meetings, Fashion Fit for the Office with MonaLisa Monroe will cover valuable tips on how to dress to impress as a part of your personal and company brand. How you present yourself sends a message to potential and current customers! Is how you dress costing you clients? You will understand the benefits of speaking the visual language of your client, and you will feel confident and dressed for success every single time you leave your office. MonaLisa’s presentations are fun and engaging, while leaving the audience with dozens of tips on how to enhance their image, dress with confidence and make that killer first impression every time! What is the big deal about Image? Well, it is another aspect of Branding. What does your image or brand say about you? Do you not know or do not really care? Or is it that you know what it is, but you totally want to change it and make it anew? Regardless of the answer, Style Architect Image Consulting is one of the companies that know how important the aspect of image is to any business, large or small, personal, or corporate we want you to stand out and stand out in excellence. An effective brand/image strategy gives you a major edge in increasingly competitive markets. Simply put, your brand is your promise to your customer. It tells them what they can expect from your products and services, and it differentiates you from your competitors. Your brand is derived from who you are, who you want to be, and who people perceive you to be. Style Architect Image Consulting is the innovative maverick. We can offer you the high-cost, high-quality option, or the low-cost, high-value option. You cannot be both. Just remember, you cannot be all things to all people. Who you are should be based to some extent on how your target customers want and need you to be? In tackling these issues together is what we look forward to. So, do not hesitate to get your new image going to set out to be the best YOU yet. About MonaLisa Monroe: Mrs. Monroe has been a guest on Heaven 97 KHVN Gospel Radio Show in Dallas Texas, a co-host on 360 Talk Radio Show on FishBowl Radio Network in Dallas Texas, a guest on Straight Talk Radio Show on 1Kingdom Radio Gospel Internet Radio and Talk Show, a guest on The Convo with Klarque & Michele Internet Radio Show. Mrs. Monroe has also appeared on Regina King Ministries Television Show and Black Contemporary TV in Dallas Texas. Mrs. Monroe has lectured for 90 Minute Workout for Leaders in Austin Texas. Mrs. Monroe has lead Small Business Workshops, Seminars, Classes, Lectures, and Conferences: such as Branding Your Style Workshop hosted by Style Architect Image Consulting Group; 2016 I Lead Women in Ministry Conference; Run Women’s Conference; Naturally YOU Doing Business with You Conference; Looking Fortune 500 Workshop and Seminar (Dress For Success); Unlocking Your Destiny Conference; My Bald is Beautiful (Cancer Survivors Mixer); Brunch with a Punch (Professional Women Meet-Up); Lunch & Learn (Professional Women Workshop); Power of the Purse Financial Workshop and Seminar. Mrs. Monroe has appeared in newspapers such as Fort Worth Black News; Fort Worth Business Press News: Dallas Voyage; and Texas Highways a Travel guide magazine. Mrs. Monroe was nominated for Who’s Who in Black Dallas 2017 & 2018. She finished her first book “Life After the Diagnosis” in 2018 and founded a nonprofit organization CureQuest Leukemia, Inc. Later, she revamped, restructured, and formed AccessTran Ride for Life, a for-profit business that partnered with Uber and Lyft transporting seniors, veterans, dialysis patients, and cancer survivors to and from medical appointments. What is the big deal about Image? Image is another aspect of branding. Simply put, your brand is your promise to your customer. It tells them what they can expect from your products and services, and it differentiates you from your competitors. Your brand is derived from who you are, who you want to be, and who people perceive you to be. You will understand the benefits of speaking the visual language of your client, and you will feel confident and dressed for success every single time you leave your office or hop on a video call. Fashion Fit for the Office ft. MonaLisa Monroe is fun and engaging while leaving the audience with dozens of tips on how to enhance their image, dress with confidence and make that killer first impression every time! Learn more at www.thecreativecoast.org